Merchant Onboarding Flow

I want to see how people use products and have worked most at optimising workflows, first as a Product Designer and most recently as a Product Manager.

Welcome & Activation Homepage

Montonio needed a clearer starting point for newly signed-up merchants. The objective was to create a welcome page that highlights available services and guides merchants toward activating them right after signing up — a key step in improving overall onboarding conversion.

Claims Handling Checklist

INZMO needed a way to help new claim handlers get up to speed quickly without relying heavily on internal training or documentation. The aim was to embed a clear, step-by-step checklist directly into the admin panel where claims were evaluated.

Online Security Quiz

Public Data Visualisation Improvements

The aim was to present local government performance data to Estonian citizens in a way that was clear, approachable, and meaningful. The project focused on helping taxpayers quickly grasp key metrics that could inform their local election decisions.

Website Redesign for Estonia's Largest Shopping Center

Ülemiste Shopping Centre wanted to update its digital presence to better match its refreshed brand and appeal to its key audiences — families and fashion-conscious shoppers. The goal was to create a website that felt modern, welcoming, and consistent with their new slogan, “Together in one place.”